Friday, June 10, 2005

Get a true answer, McMedia

Too many reporters let slippery political or corporate interviewees slide with non-answers to often good questions.

Why do so few reporters follow up right away when given a non-answer? Are they afraid of appearing rude? A big part of a reporter's job should be pushing corporations and government when needed to get real answers for the public.

Too often they let politicians and spokespersons get away with a non-response spin. Even with this disturbing trend, corporations and the Bush administration are turning down more interviews, and offering more 'no comments'.

Weak questioning is seen too much in centrist media. Media on the right is better at pushing for answers, especially when interviewing centrist or left people.

No more 'he-said, she-said' McMedia. Time to put the spin doctors of babylon on the spot and get the truth.

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